You may know of the TV Guide Network as the channel with the famous “scroll.” In an effort to give their network a makeover and establish it as the destination for premiere entertainment, TVG teamed up with us to rebrand the channel with a bold new look that showcases the glamour and excitement of Hollywood in a relatable way. Focusing on fan reactions and devotions to their favorite stars proved a strong concept to tie together the myriad promos and ID’s. “Remember that one time when Larry said that thing to Cheryl?” Tune in and get hooked.
/ LK
Geoff Bailey – CD / Designer / Animator
Beat Baudenbacher – CD / Designer
David Herbruck – EP
Melissa August – Producer
Eli Mavros – Editor
Kelli Miller – Designer
Diana Chang – Designer
Patrick Kalyanapu – Designer
Anthony Serraino – Animator
Sebastian Larreur – Animator