When we set out to design our new identity, we had a clear goal in mind: simple, modern & clean. Little did we know our 11 letters would turn into a full-fledged alphabet following those same principles.
Meet KarmaLight, born 5.8.2009. We love her dearly and hope she’ll live up to her name and spread a good dose of, well, karma, through every screen and page she touches.
/ LK
Beat Baudenbacher – Designer
Daniel Dörnemann – Designer